Picture the scene in your mind. You are sitting on the toilet. Okay, bad start. I'm not a pervert. Let's begin again. Picture the scene in your mind. You have just egested some faeces into a bodily waste evacuation unit. Diffusion has caused the mephitis to enter your nasal passage. Basically, the bathroom stinks of crap. You want to do something about it.

There is a small container of the kind of industrial strength aroma that you'd think would be used for cleaning up radioactive waste. You go to hit it, and mask the odour (sorry, I don't use Oust!), only to discover that terrifyingly, it's all gone!

Yes, I'm talking about Touch and Fresh, in particular their downright frightening adverts. An Asian kid sits on the toilet, having just took a crap (hopefully without help from DulcoEase). He also faces the dilemma I posed in the first two paragraphs.

So, he decides to discover